|
|
1.
|
|
How Marketing Changed the Way We Look
|
|
|
|
2.
|
|
Stop the Business Speak, Jargon and Waffle
|
|
|
|
3.
|
|
Leveraging Emotions for Business Success
-
Author:
-
Hill, Dan
-
ISBN:
-
978-0-7494-6189-8
-
Book Format:
- Paperback
-
List Price:
- AUD $49.99
-
Publisher:
- Kogan Page, Limited
-
Publication Date:
- Oct 2010
|
|
|
|
4.
|
|
Marketing Research Techniques That Can Help...
|
|
|
|
5.
|
|
Brand Invention in a Media Democracy
-
Author:
-
Pont, Simon
-
ISBN:
-
978-0-7494-6621-3
-
Book Format:
- Paperback
-
List Price:
- AUD $44.99
-
Publisher:
- Kogan Page, Limited
-
Publication Date:
- Dec 2012
|
|
|
|
6.
|
|
The Art of Winning in an Age of Uncertainty
-
Author:
-
McKeown, Max
-
ISBN:
-
978-0-7494-6524-7
-
Book Format:
- Paperback
-
List Price:
- AUD $39.99
-
Publisher:
- Kogan Page, Limited
-
Publication Date:
- Apr 2012
|
|
|
|
7.
|
|
|
|
|
|
8.
|
|
Inside the Minds of Today's Global Kids:...
|
|
|
|
9.
|
|
An Essential Guide to the Institution, the...
|
|
|
|
10.
|
|
Why the Future Is Age-Neutral When It Comes...
-
Author:
-
Stroud, Dick
-
ISBN:
-
978-0-7494-4939-1
-
Book Format:
- Paperback
-
List Price:
- AUD $79.00
-
Publisher:
- Kogan Page, Limited
-
Publication Date:
- Feb 2007
|
|
|
|
11.
|
|
Mastering the Art of Customer Engagement
|
|
|
|
12.
|
|
How Great Media Brands Thrive and Survive
|
|
|
|
13.
|
|
The Making of Mobile Services Worldwide
|
|
|
|
14.
|
|
A Country-by-Country Guide to Effective Media Relations
|
|
|
|
15.
|
|
How to Use Your Multiple Skills to Give You...
|
|
|
|
16.
|
|
What Works, What Doesn't, and Why
|
|
|
|
17.
|
|
The Fight for Competitive Advantage
|
|
|
|
18.
|
|
How Advertising Succeeds in a Multimedia Age
|
|
|
|
19.
|
|
Why Everything in Marketing Has Changed and...
|
|
|
|
20.
|
|
Marketing to Men
|
|