Winning Across Global Markets How Nokia Creates Strategic Advantage in a Fast-Changing World |
|
Author:
| Steinbock, Dan |
ISBN: | 978-0-470-33966-4 |
Publication Date: | Apr 2010 |
Publisher: | John Wiley & Sons, Incorporated
|
Imprint: | Jossey-Bass |
Book Format: | Hardback |
List Price: | USD $27.95 |
Book Description:
|
Lessons for attaining global competitiveness, one market at a time, from international business giant Nokia
Winning Across Global Markets examines how 145-year-old Nokia grew from a paper mill in Finland to a multinational telecommunications leader.
Lessons for attaining global competitiveness, one market at a time, from international business giant Nokia Winning Across Global Markets examines how 145-year-old Nokia grew from a paper mill in Finland to a multinational telecommunications leader.