The Gold in the Rings The People and Events That Transformed the Olympic Games |
|
| Author:
| Wenn, Stephen R.
Barney, Robert |
| Series title: | Sport and Society Ser. |
| ISBN: | 978-0-252-08452-2 |
| Publication Date: | Jan 2020 |
| Publisher: | University of Illinois Press
|
| Book Format: | Paperback |
| List Price: | USD $24.95 |
Book Description:
|
Once a showcase for amateur athletics, the Olympic Games have become a global entertainment colossus powered by corporate sponsorship and professional participation. Stephen R. Wenn and Robert K. Barney offer the inside story of this transformation by examining the far-sighted leadership and decision-making acumen of four International ......
Once a showcase for amateur athletics, the Olympic Games have become a global entertainment colossus powered by corporate sponsorship and professional participation. Stephen R. Wenn and Robert K. Barney offer the inside story of this transformation by examining the far-sighted leadership and decision-making acumen of four International ......