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The Fast Forward MBA in Marketing

The Fast Forward MBA in Marketing( )
Author: Murphy, Dallas
Series title:Fast Forward MBA Ser.
ISBN:978-0-471-16616-0
Publication Date:Apr 1997
Publisher:John Wiley & Sons, Incorporated
Imprint:Wiley
Book Format:Paperback
List Price:USD $12.95
Book Description:

Your fastest route to a whole new level of marketing prowess! When those big marketing decisions loom and success hangs in the balance, you need reliable, authoritative information immediately-not tomorrow, not next week, NOW! With The Fast Forward MBA in Marketing as your constant companion, you've got it! In this resource you'll find clear, concise coverage of the complete range of essential marketing topics in a format designed especially for people who...
More Description

Book Details
Pages:288
Detailed Subjects: Business & Economics / Marketing / General
Physical Dimensions (W X L X H):5.226 x 10.16 x 0.589 Inches
Book Weight:0.88 Pounds



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