The Barefoot Spirit How Hardship, Hustle, and Heart Built America's #1 Wine Brand |
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| Author:
| Houlihan, Michael
Harvey, Bonnie
Kushman, Rick |
| ISBN: | 978-0-9995042-0-8 |
| Publication Date: | Nov 2018 |
| Publisher: | Footnotes Press, LLC
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| Book Format: | Paperback |
| List Price: | USD $15.95 |
Book Description:
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This New York Times bestselling business paperback chronicles the unlikely opportunities that transformed this unknown novelty label into an American icon. This is the story about how Barefoot Wines helped transform an entire industry from stuffy and intimidating to fun and socially aware.
This New York Times bestselling business paperback chronicles the unlikely opportunities that transformed this unknown novelty label into an American icon. This is the story about how Barefoot Wines helped transform an entire industry from stuffy and intimidating to fun and socially aware.