Search Type
  • All
  • Subject
  • Title
  • Author
  • Publisher
  • Series Title
Search Title


Strategic Brand Management

Creating and Sustaining Brand Equity Long Term

Strategic Brand Management( )
Author: Kapferer, Jean-Noël
Publication Date:Mar 1994
Publisher:Free Press
Imprint:Free Press
Book Format:Hardback
List Price:USD $29.95
Book Description:

Book Details
Detailed Subjects: Business & Economics / Reference
Physical Dimensions (W X L X H):6.46 x 9.56 x 1.2 Inches
Book Weight:1.38 Pounds

Featured Books

A Minute to Midnight
Baldacci, David
Paperback: $16.99
The Secret Garden
Burnett, Frances Hodgson
Paperback: $10.99
Animal Farm
Orwell, George
Electronic book text:

Rate this title:

Select your rating below then click 'submit'.

I do not wish to rate this title.