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Social Media Engagement for Dummies

Social Media Engagement for Dummies( )
Author: Sherman, Aliza
Elliott Smith, Danielle
ISBN:978-1-118-53023-8
Publication Date:May 2013
Publisher:John Wiley & Sons, Incorporated
Imprint:For Dummies
Book Format:Digital download
List Price:Contact Supplier contact Contact Supplier contact
Book Description:

Put "engage" front and center in your social media marketing engagement strategies!

When you focus on the engagement side of a social media marketing strategy, you'll build and grow relationships with followers and customers, craft content just for them, analyze how they're responding, and refocus and refresh your campaigns accordingly. This smart guide shows you how to do all that, and then some. From building trust to sparking conversation to using video and other...
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