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Rocket: Eight Lessons to Secure Infinite Growth

Rocket: Eight Lessons to Secure Infinite Growth( )
Author: Silverstein, Michael J.
Bolden, Dylan
Jacobsen, Rune
Sajdeh, Rohan
ISBN:978-1-259-58543-2
Publication Date:Oct 2015
Publisher:McGraw-Hill Companies, The
Book Format:Ebook
List Price:USD $30.00
Book Description:

Rocket tells the story of how sixteen remarkable business leaders created great brands. Leslie Wexner tells you how he turned a two-store chain into a $6.5 billion worldwide brand called Victoria Secret, and Howard Schultz shares how he took his passion for a little coffee shop in Seattle and grew it into a 22,000-store chain, just to name two. Every story is connected to a "how-to" lesson, and by the end, you'll have what you need to turn your best customers into apostles, cravers,...
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