Predictive Analytics The Power to Predict Who Will Click, Buy, Lie, or Die, Revised and Updated |
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| Author:
| Siegel, Eric |
| Narrated by:
| Menasche, Steven |
| ISBN: | 978-1-4690-6709-4 |
| Publication Date: | Jun 2017 |
| Publisher: | Ascent Audio
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| Imprint: | Gildan Audio |
| Book Format: | Downloadable audio file |
| List Price: | USD $29.98 |
Book Description:
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Award-winning | Used by over 30 universities | Translated into 9 languagesAn introduction for everyone. In this rich, fascinating - surprisingly accessible - introduction, leading expert Eric Siegel reveals how predictive analytics works, and how it affects everyone every day. Rather than a "how to" for hands-on techies, the book serves lay readers and experts alike by covering new case studies and the latest state-of-the-art techniques.Prediction is booming. It reinvents industries...
More DescriptionAward-winning | Used by over 30 universities | Translated into 9 languagesAn introduction for everyone. In this rich, fascinating - surprisingly accessible - introduction, leading expert Eric Siegel reveals how predictive analytics works, and how it affects everyone every day. Rather than a "how to" for hands-on techies, the book serves lay readers and experts alike by covering new case studies and the latest state-of-the-art techniques.Prediction is booming. It reinvents industries and runs the world. Companies, governments, law enforcement, hospitals, and universities are seizing upon the power. These institutions predict whether you're going to click, buy, lie, or die.Why? For good reason: predicting human behavior combats risk, boosts sales, fortifies healthcare, streamlines manufacturing, conquers spam, optimizes social networks, toughens crime fighting, and wins elections.How? Prediction is powered by the world's most potent, flourishing unnatural resource: data. Accumula