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Kellogg on China: Strategies for Success

Kellogg on China: Strategies for Success( )
Author: Dayal-Gulati, Anuradha
Editor: Dayal-Gulati, Anuradha
Lee, Angela Y.
Publication Date:Jan 2010
Publisher:Kogan Page, Limited
Book Format:Ebook
List Price:USD $45.12
Book Description:

"Kellogg on China" examines some of the changes WTO accession is bringing to the Chinese market environment and to different sectors of the country's economy. This study outlines the resulting challenges and opportunities for companies doing business in China. The editors draw on extensive field research with Chinese corporate executives, government officials, and representatives of non-governmental organizations. Based on the findings from these interviews, the authors provide...
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