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Handbook of Research on Quality Management for Competitive Advantage in Global Markets

Handbook of Research on Quality Management for Competitive Advantage in Global Markets( )
Editor: Saiz-Álvarez, José Manuel
Olalla-Caballero, Beatriz
Series title:Advances in Business Strategy and Competitive Advantage Ser.
ISBN:978-1-7998-5037-3
Publication Date:Sep 2020
Publisher:IGI Global
Imprint:Business Science Reference
Book Format:Digital download and online
List Price:USD $265.00
Book Description:

Quality should be treated as a culture of success in the market. Enterprises focused on quality will survive in the long term in this new environment because quality is what may create a real and robust link between a company and its clients, and these clients should always be considered the heart of any business; without them, there is neither option nor sense to continue any activity in a company. The Handbook of Research on Quality Management for Competitive Advantage in Global...
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Book Details
Physical Dimensions (W X L X H):8.5 x 11 Inches



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