Deluxe Cuando el lujo perdió su Esplendor |
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Author:
| Thomas, Dana |
ISBN: | 978-84-936194-2-8 |
Publication Date: | Aug 2008 |
Publisher: | Ediciones Urano S. A.
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Book Format: | Paperback |
List Price: | USD $24.95 |
Book Description:
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Once luxury was available only to the rarefied and aristocratic world of old money and royalty. It offered a history of tradition, superior quality, and a pampered buying experience. Today, however, luxury is simply a product packaged and sold by multibillion-dollar global corporations focused on growth, visibility, brand awareness, advertising, and, above all, profits.
Once luxury was available only to the rarefied and aristocratic world of old money and royalty. It offered a history of tradition, superior quality, and a pampered buying experience. Today, however, luxury is simply a product packaged and sold by multibillion-dollar global corporations focused on growth, visibility, brand awareness, advertising, and, above all, profits.