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Dataclysm

Dataclysm( )
Author: Rudder, Christian
ISBN:978-1-322-07472-6
Publication Date:Sep 2014
Publisher:Crown Publishing Group
Book Format:Ebook
List Price:USD $84.00
Book Description:

A "New York Times" Bestseller An audacious, irreverent investigation of human behavior and a first look at a revolution in the making Our personal data has been used to spy on us, hire and fire us, and sell us stuff we don t need. In "Dataclysm," Christian Rudder uses it to show us who we truly are. For centuries, we ve relied on polling or small-scale lab experiments to study human behavior. Today, a new approach is possible. As we live more of our lives online,...
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