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Cyber Rules

Strategies for Excelling at E-Business

Cyber Rules( 1 customer ratings | )
Author: Siebel, Thomas M.
House, Pat
Foreword by: Schwab, Charles R.
ISBN:978-0-385-49412-0
Publication Date:Apr 1999
Publisher:Knopf Doubleday Publishing Group
Imprint:Broadway Business
Book Format:Hardback
List Price:USD $27.50
Book Description:

The Internet is driving the growth of a revolutionary commercial paradigm in which size and physical location are surrendering to "virtuality," and in which businesses are facing unprecedented marketing challenges. With the meteoric rise to prominence of the World Wide Web, no manager can afford to be indifferent to this technological revolution, for the Web has dramatically--and globally--expanded customer options, putting uniquely competitive pressures on companies large and small....
More Description

Book Details
Pages:304
Detailed Subjects: Computers / Business & Productivity Software / General
Computers / Internet / General
Physical Dimensions (W X L X H):6.33 x 9.52 x 0.97 Inches
Book Weight:1.166 Pounds



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