Brand Hijack Marketing Without Marketing |
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Author:
| Wipperfurth, Alex |
ISBN: | 978-1-59184-140-1 |
Publication Date: | Oct 2006 |
Publisher: | Penguin Publishing Group
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Imprint: | Portfolio |
Book Format: | Paperback |
List Price: | USD $13.95 |
Book Description:
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Offers practical, how-to advice on marketing that finally engages the marketplace and presents an alternative to conventional marketing wisdom.
Offers practical, how-to advice on marketing that finally engages the marketplace and presents an alternative to conventional marketing wisdom.