Brand Command Canadian Politics and Democracy in the Age of Message Control |
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Author:
| Marland, Alex |
Series title: | Communication, Strategy, and Politics Ser. |
ISBN: | 978-0-7748-3204-5 |
Publication Date: | Feb 2017 |
Publisher: | University of British Columbia Press
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Book Format: | Paperback |
List Price: | USD $32.95 |
Book Description:
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An eye-opening look at how political parties and the government use branding strategies and the implications that this has for Canadian democracy.
An eye-opening look at how political parties and the government use branding strategies and the implications that this has for Canadian democracy.