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Advertising and Commodity Culture in Joyce

Advertising and Commodity Culture in Joyce( )
Author: Leonard, Garry
Series title:Florida James Joyce Ser.
ISBN:978-0-8130-1632-0
Publication Date:Dec 1998
Publisher:University Press of Florida
Book Format:Hardback
List Price:USD $59.95
Book Description:

The author of this text examines Joyce's representation of advertising. Taking readers back to its beginnings, he aims to show that advertising was a central preoccupation of Joyce, one that helps to unravel his often difficult style.

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