William Wrigley Jr. Wrigley's Chewing Gum Founder |
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| Author:
| Mattern, Joanne |
| Series title: | Food Dudes Ser. |
| ISBN: | 978-1-62403-498-5 |
| Publication Date: | Jan 2015 |
| Publisher: | ABDO Publishing Company
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| Imprint: | Checkerboard Library |
| Book Format: | Hardback |
| List Price: | AUD $59.99 |
Book Description:
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Describes the early life of William Wrigley, the businessman whose use of premiums in marketing made him a leader in the chewing gum business, explains how he built his company, and discusses his later life and ownership of the Chicago Cubs.
Describes the early life of William Wrigley, the businessman whose use of premiums in marketing made him a leader in the chewing gum business, explains how he built his company, and discusses his later life and ownership of the Chicago Cubs.