The Power of the 2 x 2 Matrix Using 2x2 Thinking to Solve Business Problems and Make Better Decisions |
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| Author:
| Lowy, Alex
Hood, Phil |
| Series title: | The Jossey-Bass Business and Management Ser. |
| ISBN: | 978-0-7879-7292-9 |
| Publication Date: | Apr 2004 |
| Publisher: | John Wiley & Sons, Incorporated
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| Book Format: | Hardback |
| List Price: | AUD $62.95 |
Book Description:
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Consultants, managers and MBA students all utilize a representational tool referred to as the "2 x 2 matrix", the most flexible and portable weapon in the knowledge worker's intellectual arsenal. This book is a single, integrated resource for reviewing, selecting, and deploying the best 2 x 2 framework for a specific situation.
Consultants, managers and MBA students all utilize a representational tool referred to as the "2 x 2 matrix", the most flexible and portable weapon in the knowledge worker's intellectual arsenal. This book is a single, integrated resource for reviewing, selecting, and deploying the best 2 x 2 framework for a specific situation.