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The Corporate Eye

Photography and the Rationalization of American Commercial Culture, 1884-1929

The Corporate Eye( )
Author: Brown, Elspeth H.
Series title:Studies in Industry and Society
ISBN:978-0-8018-8099-5
Publication Date:Jul 2005
Publisher:Johns Hopkins University Press
Book Format:Hardback
List Price:AUD $128.00
Book Description:

In the late nineteenth century, corporate managers began to rely on photography for everything from motion studies to employee selection to advertising. This practice gave rise to many features of modern industry familiar to us today: consulting, ''scientific'' approaches to business practice, illustrated advertising, and the use of applied ......

Book Details
Pages:320
Detailed Subjects: Photography / Business Aspects
Photography / Commercial
Physical Dimensions (W X L X H):16.9 x 24 x 3.1 cm
Book Weight:0.65 Kilograms



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