Search Type
  • All
  • Subject
  • Title
  • Author
  • Publisher
  • Series Title
Search Title

Download

Small Data

The Tiny Clues That Uncover Huge Trends

Small Data( )
Author: Lindstrom, Martin
ISBN:978-1-4736-3013-0
Publication Date:Feb 2017
Publisher:Hodder & Stoughton
Imprint:John Murray Learning
Book Format:Paperback
List Price:AUD $26.99
Book Description:

The New York Times Bestseller named one of the "Most Important Books of 2016" by Inc, and a Forbes 2016 "Must Read Business Book" 'If you love 'Bones' and 'CSI', this book is your kind of candy' Paco Underhill, author of Why We Buy 'Martin's best book to date. A personal, intuitive, powerful way to look at making an impact with your work' Seth Godin, author of Purple Cow Martin Lindstrom, one of Time...
More Description

Book Details
Pages:288
Detailed Subjects: Business & Economics / Consumer Behavior
Business & Economics / Marketing / General
Business & Economics / Reference
Physical Dimensions (W X L X H):12.8 x 19.6 x 2 cm
Book Weight:0.22 Kilograms
Author Biography
Lindstrom, Martin (Author)
Martin Lindstrom was born in Denmark in 1970. He is the author of Brand Building on the Internet, Clicks, Bricks and Brands, Brandchild: Insights into the Minds of Today's Global Kids: Understanding Their Relationship with Brands, Brandsense: Building Powerful Brands Through Touch, Taste, Smell, Sight & Sound, Buyology: The Truth About Why We Buy, Brandwash: Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy, and Small Data: The Tiny Clues that Uncover Huge Trends. He is a columnist for Fast Company, Time Magazine, and Harvard Business Review. His work can also be seen on NBC's Today show. He has appeared in a movie documentary and has made other movie and television appearances. In 2009, Time Magazine included him in their list of the top 100 Most Influential People in The World. He is the founding partner and Chairman of the Board of Buyology Inc. and Director of Brand Sense Agency.



Featured Books

Beaverland
Philip, Leila
Paperback: $19.99
Winter Solstice
Hilderbrand, Elin
Paperback: $17.99
Meditations
Aurelius Marcus
Hardback: $72.00

Rate this title:

Select your rating below then click 'submit'.






I do not wish to rate this title.