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From Search to Social

Marketing to the Connected Consumer

From Search to Social( )
Author: Grehan, Mike
ISBN:978-1-118-47074-9
Publication Date:Dec 2013
Publisher:John Wiley & Sons, Incorporated
Imprint:Wiley
Book Format:Hardback
List Price:AUD $29.95
Book Description:

A primer on future search and marketing strategies From Search to Social presents new, complex, and social search strategies designed to integrate with traditional marketing methods to specifically target today′s connected media consumer.

Book Details
Pages:240
Detailed Subjects: Computers / Internet / Search Engines
Business & Economics / Marketing / General
Business & Economics / E-Commerce / General
Physical Dimensions (W X L X H):15 x 25 cm
Book Weight:0.014 Kilograms



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