Fashion Brands Branding Style from Armani to Zara |
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| Author:
| Tungate, Mark |
| Series title: | Kogan Page Ser. |
| ISBN: | 978-0-7494-6446-2 |
| Publication Date: | Oct 2012 |
| Publisher: | Kogan Page, Limited
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| Book Format: | Paperback |
| List Price: | AUD $54.99 |
Book Description:
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Explore the popularization of fashion and how marketers and branding experts have turned clothes and accessories into objects of desire with this insightful and practical guide to fashion branding.
Explore the popularization of fashion and how marketers and branding experts have turned clothes and accessories into objects of desire with this insightful and practical guide to fashion branding.