E Commerce |
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Editor:
| Directors, Institute Of |
ISBN: | 978-0-7494-2831-0 |
Publication Date: | Jan 1999 |
Publisher: | Kogan Page, Limited
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Book Format: | Paperback |
List Price: | AUD $29.50 |
Book Description:
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E Commerce is not just a euphemism for the Internet. It encompasses a panoply of related technologies -- e-mail, EDI and smart cards. E Commerce also changes the way companies do business -- everything from obtaining suppliers, finding distributors to attracting and satisfying customers. This book explains that future business to business trading will be done using E Commerce, and support its explanation with short case studies and an expert perspective from Jonathan Gornall of...
More DescriptionE Commerce is not just a euphemism for the Internet. It encompasses a panoply of related technologies -- e-mail, EDI and smart cards. E Commerce also changes the way companies do business -- everything from obtaining suppliers, finding distributors to attracting and satisfying customers. This book explains that future business to business trading will be done using E Commerce, and support its explanation with short case studies and an expert perspective from Jonathan Gornall of The Times.