JeanNol Kapferer

JeanNol Kapferer is the author of "Strategic Brand Management", "Rumors", "R�-Inventer les Marques" and "The Luxury Strategy".

Books by JeanNol Kapferer

The Luxury Strate...
Kapferer, Jean-Noël
Electronic book text: $51.99

Rumors
Kapferer, Jean-Noël
Electronic book text: $29.95

Rumors
Kapferer, Jean-Noël
Digital (delivered electronically): $52.95

Kapferer on Luxury
Kapferer, Jean-Noël
Electronic book text: $99.99

Rumors
Kapferer, Jean-Noël
Hardback: $115.00

Rumors
Kapferer, Jean-Noël
Paperback: $50.95

Reinventing the B...
Kapferer, Jean-Noël
Paperback: $30.00

Les Remarques ...
Kapferer, Jean-Noël
Paperback: $26.40

Reinventing the B...
Kapferer, Jean-Noël
Paperback:

Rumors
Kapferer, Jean-Noël
Digital (delivered electronically): $52.95

Rumors
Kapferer, Jean-Noël
Hardback:

Kapferer on Luxury
Kapferer, Jean-Noël
Hardback: $134.00